Promoting Your Employee Resource Groups Toolkit

Promoting your Employee Resource Groups (ERGs) is a crucial strategy for boosting participation and engagement within your organization. Drawing from our extensive expertise in developing successful ERG programs for enterprise corporations, professional associations and other esteemed employers, we’ve curated a toolkit with best practices, tips and essential resources.

This ERG toolkit is your gateway to launching and promoting ERGs along with empowering participants to actively engage with your program. Inside, you’ll discover communication templates, timelines and communication guidelines designed to facilitate the seamless launch of impactful ERGs.

What You’ll Learn	Resource	Type
Understand the importance of pre-launch promotion for your ERG program and learn how to effectively use provided promotional materials.	Promoting Your ERG Program	Guide
Utilize structured timelines and deadlines to garner engagement for your ERGs, ensuring maximum participation.	Promotion Timelines	Worksheet
Master the art of communicating with your organization regarding your ERGs, ensuring clarity and enthusiasm among all stakeholders.	Communication Guidelines	Guidelines
Utilize pre-crafted emails to spread the word about your ERG program to prospective participants, streamlining your communication efforts.	Communication Templates	Template