Case Study: Society of Petroleum Engineers Grows Career Mentoring Program with Chronus
SPE’s program can connect mentees electronically with a mentor who has years of experience and insights to share anywhere around the world.
Career Mentoring for Professional Associations
Benefits of Professional Association Career Mentoring?
Professional associations know the key to sustaining and boosting membership is providing real value to members. A career mentoring program enables a professional association to effectively deliver on its mission: to connect industry professionals (or students) and facilitate the exchange of industry knowledge and career (or academic) advice. It also increases the value of membership, which draws in new, younger members and acts as a valuable hook to increase retention.
- Support member needs for career development
- Improve membership growth and retention
- Increase engagement among members
“Mentoring can help businesses and associations remain relevant to younger people by giving them a personalized way to develop their professional and career-related skills. “
Software for Career Mentoring
Facilitate Personalized Matches
Association members will have very specific learning needs. Although they all work in the same industry, there can be a vast spread of skills and specializations. With Chronus, members can filter potential matches to find a mentor with experience that aligns with their unique needs.
Measure Impact on Members
Professional associations may have members spread across the globe, which can make it cumbersome to gauge the value of a mentoring program. Chronus has built-in surveys at key points in mentoring relationships, which helps program administrators to ensure the program is valuable and refine as necessary.
Low Maintenance Program Administration
In many professional associations, wearing multiple hats is simply part of the job, and running a mentoring program on top of everything else may seem out of reach. Luckily Chronus offers an admin-light model with automated workflows, self-matching and automated campaigns, minimizing the time necessary to run the program.
Additional Resources
Pitching Career Mentoring to Stakeholders: Four Questions To Prepare For
Gaining leadership approval is crucial: their support will ensure resources for the program, prioritize the initiative, and clear your program for launch.
Mentoring Helps Professional Associations Recruit and Retain Members
Since joining professional associations comes with a cost, associations are feeling pressure to provide experiences that outweigh membership dues.
REFERENCES
1 AssociationAdvisor