Chronus Mentoring &
ERG Resource Library
Chronus Institute Resource Library

Mentoring AMA: How to Think Like a Marketer When Promoting Your Program

Low enrollment.

Lack of awareness of your mentoring program.

Poor participation by mentors and mentees.
Any of these challenges sound familiar at your organization? Our Ask Me Anything (AMA) webinar will provide you with the information and guidance you need to overcome these obstacles. Gain valuable insights, tips and strategies to properly market your mentoring program to the intended participants.
During this 45-min event, you will have the opportunity to learn from marketing experts what works and what doesn’t when it comes to promoting mentoring programs. You will also have the chance to ask questions and gain practical next steps to enhance the success of your mentoring initiatives.


About the Speakers:

Amanda Schnieders
Amanda Schnieders / Director of Content and Communications / Chronus

As Director of Content & Communications, Amanda is an advocate for using research and storytelling to showcase how human engagement can change employee productivity, advancement and growth in an organization while elevating the employee experience.

Prior to Chronus, her work in entrepreneurship and education with the Ewing Marion Kauffman Foundation provided her with insights into the key factors of the workplace today—mentoring, development, inclusion and support. In pursuit of these elements, she helps organizations work smarter to retain their employees, learn from one another and build better pathways forward.

Mike Kang
Mike Kang / Director of Demand Generation / Chronus
Mike is a passionate advocate for using technology to help individuals and businesses reach their goals faster and more efficiently. He has over 12 years of experience in the HR tech space, most recently helping HR and Learning & Development professionals create and manage successful mentoring programs.

Mike is passionate about his work because he believes that mentoring is one of the most powerful tools for professional development. He is committed to helping Chronus’s customers create mentoring programs that make a real difference in the lives of their employees.

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